Treecreds is pleased to announce that all estimated transport emissions generated by vehicles travelling to and from Melbourne’s Pitch Festival have been offset. Thanks to the Treecreds Carbon Carpass program, which collected funds from the punters who attended the festival, as well as additional financial contributions that came from the festival organisers themselves, 753 carbon credits were purchased for the Yarra Yarra Biodiversity Corridor reforestation project in the northern wheatbelt of Western Australia.
This Yarra Yarra Biodiversity Corridor project involves the plantings of native Australian trees and shrubs that will be offered protected status for the next 100 years. Alongside the important role of sequestering carbon from the atmosphere, these trees and shrubs will help reduce salinity, water and soil erosion, as well as provide a habitat for the endangered species in the region.
In addition to offsetting its transport emissions, Pitch Festival also supported the Treecreds personal ashtray program, with a wide use of the ashtrays observed among amongst the festival’s 10,000 attendees.
Proceeds from the Treecreds Carbon Carpass program are also being further invested by Pitch Festival organisers into ‘greening’ the festival site for future events, which involves reducing dust on site and helping to protect grounds from negative impacts of the event.
In only two years, Treecreds has helped Pitch Festival retire more than 1000 carbon credits on its behalf, and is on the path to implementing even more sustainable practices on site.